Blog
Realize the Impending Impact of “Mobile-First”
29 Nov 2016
TA·BU·let Ra·sa – (ˈtäbyo͝olet ˈräsəˈ) noun A mind not yet affected by (tablet) experiences or impressions; an absence of preconceived ideas or predetermined goals; [...]
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New episode of The EverEffect Zone: “The Four-Legged Barstool”
1 Nov 2016
Spooky. [music up & under] Rod Serling-type voiceover begins… Use a key to unlock the door to imagination. Beyond it lies another dimension. A dimension of [...]
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Using Video to Energize Academic Curriculums
18 Oct 2016
Recently, the Northeast Wisconsin (NEW) Manufacturing Alliance along with local technology teachers and area businesses launched a new installment of the celebrated [...]
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Effective Keyword Selection & Management
20 Sep 2016
Do cats really like to cuddle? What does cat cuddling have to do with Pay Per Click? Only everything. Over the years, we’ve managed PPC Accounts containing well over [...]
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The Trust Fall of Partnering with a Digital Marketing Agency
6 Sep 2016
Do you remember the scene in the movie, Mean Girls where all the female students write apologies to the people they have hurt in their lives, read them aloud and [...]
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The Secret to Effective Facebook Ad Targeting
23 Aug 2016
“Great shot, kid! That was one in a million!” -Han Solo Let’s get real for a sec. “One in a million” shots are great for the movies; in fact, I bet many of your [...]
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Design A Digital Advertising Strategy to Increase ROI
9 Aug 2016
One Minute Online. Do you know what happens in those 60 seconds? Here are a few estimates: 2,300 Amazon Transactions – resulting in over $203,000 in sales 78 Million [...]
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How Goals Help Achieve Business Success
26 Jul 2016
“Failure doesn’t come from not reaching your goal, but having no goal to reach.” -Next-to-Anonymous This July, we’re celebrating EverEffect’s ninth anniversary. [...]
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Creating Successful, Collaborative Remote Teams the Avengers Way
12 Jul 2016
Forget a list of tools. I want to talk about The Avengers. As the number of people working as part of remote and virtual teams has increased, so have debates on the [...]
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3 Steps for Improved PPC Performance
28 Jun 2016
Extraordinary PPC Account Management is as Easy as 1-2-3 I began working with EverEffect in March, 2015; first as an Intern, then as a Part-time Employee and now [...]
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