Business Strategies
How to Rank Your Website at the Top of Google
25 Aug 2022
When it comes to ranking your website on Google, it’s all about Search Engine Optimization (SEO). If you want to boost traffic to your website, you have to improve [...]
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Can I Save Money by Hiring an Ad Agency to Help My Business?
11 Aug 2022
Wondering if you should hire an agency or handle your marketing yourself is a valid question, especially if you are a small business with limited funds. And while [...]
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Why Great Visual Design Matters
14 Jul 2022
When drawing in traffic to your website, it’s critical to provide the public with professionally-designed pages. Your website’s design is the first thing a visitor [...]
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Skip the “Best Digital Marketing Agency Near Me” Search. How to Find the Right Digital Marketing Agency.
29 Jun 2022
Most brands are aware they need digital marketing if they want to stay ahead and remain relevant in today’s digital world with its tech-savvy consumers. However, [...]
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43 Questions to Ask a Prospective Digital Marketing Agency
27 Feb 2022
Partnering with a new digital marketing agency is a big decision, regardless of why you’re making the switch. Companies often choose a new marketing agency when they [...]
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SEO in 2021 and Beyond
14 Jan 2021
We’ve all heard about the necessity of having an SEO (Search Engine Optimization) strategy, regardless of what industry we find ourselves in. But does SEO really [...]
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Digital Marketing to Attract New Policyholders for Specialty Insurance Agencies
16 Nov 2020
It’s a Game of David Vs. Goliath(s) How do you compete with the corporate goliaths? State Farm, Geico, Farmers, Progressive, Allstate; these guys all have a [...]
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Digital Marketing Planning for Sports Physical Therapy Clinics
9 Nov 2020
A digital marketing plan is a report that outlines your marketing strategy for the coming year, quarter or month. You create a marketing plan because, as a business [...]
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The 4-Legged Barstool of Online Buying
11 Sep 2019
What makes people finally take the leap and buy something? In today’s tech-fueled marketplace, there are four powerful factors that influence consumers and encourage [...]
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New episode of The EverEffect Zone: “The Four-Legged Barstool”
1 Nov 2016
Spooky. [music up & under] Rod Serling-type voiceover begins… Use a key to unlock the door to imagination. Beyond it lies another dimension. A dimension of [...]
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