Social Media Optimization
The Secret to Effective Facebook Ad Targeting
23 Aug 2016
“Great shot, kid! That was one in a million!” -Han Solo Let’s get real for a sec. “One in a million” shots are great for the movies; in fact, I bet many of your [...]
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Why Paid Social is Like Hiring a Nanny
31 May 2016
(a.k.a. How to Keep Your Sanity & Your Wallet in Tact) Either you’ve been there yourself or you’ve looked on with jaw-dropped terror: A disheveled mama is at the [...]
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Look At Social Media Data Using True Social Metrics
10 May 2016
Social media continues to be a growing force in the world of search marketing. In fact, a recent study by Searchmetrics explored the correlation between social [...]
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Facebook's Organic Reach Ending For Brands – Now What?
30 Jun 2014
Have you noticed the steady decline in the reach of your brand’s Facebook posts? Are your posts not showing up in your followers’ News Feeds? Frustrated [...]
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Has Your YouTube Channel Subscriber Count Changed?
17 Jun 2014
YouTube announced on their blog that on June 16 they would be adjusting your channel subscriber count to remove suspended accounts. Active viewer numbers should not [...]
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Get a Piece of the (Pumpkin?) Pie – Talking Turkey About Social Media
19 Nov 2012
Over 60% of American adults are now using either Facebook or Twitter, according to a Pew Research report, and Experian Hitwise shows that Facebook alone had over 1.6 [...]
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