Blog
Inexpensive Video Is Not Boring; Expensive Doesn't Necessarily Mean Effective
24 May 2016
When recently challenged with the task of writing about “me,” I had to do a little soul searching. While it’s easy to share facts or a timeline of [...]
Read more Inexpensive Video Is Not Boring; Expensive Doesn't Necessarily Mean Effective
PPC Strategy – Using Location Exclusions & Negative Keywords
17 May 2016
Stop wasting my clients’ money. You’re probably asking yourself how you’re wasting my clients’ money. After all, it’s not your responsibility to make sure that [...]
Read more PPC Strategy – Using Location Exclusions & Negative Keywords
Look At Social Media Data Using True Social Metrics
10 May 2016
Social media continues to be a growing force in the world of search marketing. In fact, a recent study by Searchmetrics explored the correlation between social [...]
Read more Look At Social Media Data Using True Social Metrics
Facebook's Organic Reach Ending For Brands – Now What?
30 Jun 2014
Have you noticed the steady decline in the reach of your brand’s Facebook posts? Are your posts not showing up in your followers’ News Feeds? Frustrated [...]
Read more Facebook's Organic Reach Ending For Brands – Now What?
Has Your YouTube Channel Subscriber Count Changed?
17 Jun 2014
YouTube announced on their blog that on June 16 they would be adjusting your channel subscriber count to remove suspended accounts. Active viewer numbers should not [...]
Read more Has Your YouTube Channel Subscriber Count Changed?
Google Display Network: Improved or More Confusing Than Ever?
17 Oct 2012
In recent months, Google has continuously released new features which can be utilized to optimize our Display Campaigns. In the past, the Display Network has proven [...]
Read more Google Display Network: Improved or More Confusing Than Ever?
Starting the Client – Consultant Relationship
26 Sep 2012
If you have just begun the process of searching for the right Search Engine Optimization (SEO) consulting firm to improve your website success, then you know the [...]
Read more Starting the Client – Consultant Relationship
Increasing PPC Traffic Should Not Be A Goal (Alone)
28 Feb 2012
You can see the headlines everywhere, screaming across the internet: “How To Get More Hits! Increase Traffic Instantly! Guaranteed Visitor Increase!” [...]
Read more Increasing PPC Traffic Should Not Be A Goal (Alone)
PPC Disaster Preparedness
23 Jun 2011
There’s been a lot of talk lately about The End Of The World. Just check out a few Google search results on the topic. I blame Harold Camping, and his May 2011 [...]
Read more PPC Disaster Preparedness
Video SEO Tips & Best Practices for Video Search Engine Optimization
17 Jun 2011
Utilizing videos online to increase conversation rates, traffic and interest in goods or services is becoming more common practice today. But if you don’t believe [...]
Read more Video SEO Tips & Best Practices for Video Search Engine Optimization