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Conversion Rate Optimization

 
HomeBlogArchive by Category "Conversion Rate Optimization"
  • Content Strategy
  • Conversion Rate Optimization
  • Website Design

Delight Your Audience with Smarter Website Design [Infographic]

14 Jun 2016
Is your website bringing in business or turning it away? Launching a website isn’t the end of the marketing process, it’s the beginning. To hone your message, we put [...]
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  • Conversion Rate Optimization
  • Pay Per Click

PPC Strategy – Using Location Exclusions & Negative Keywords

17 May 2016
Stop wasting my clients’ money. You’re probably asking yourself how you’re wasting my clients’ money. After all, it’s not your responsibility to make sure that [...]
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Increasing PPC Traffic Should Not Be A Goal (Alone)

28 Feb 2012
You can see the headlines everywhere, screaming across the internet: “How To Get More Hits! Increase Traffic Instantly! Guaranteed Visitor Increase!” [...]
Read more Increasing PPC Traffic Should Not Be A Goal (Alone)

Journey to PPC Conversion Optimization

27 Aug 2011
Much like Brendan Fraser in Journey to the Center of the Earth (btw thumbs down), you may find yourself struggling to survive in this seemingly strange world of [...]
Read more Journey to PPC Conversion Optimization

How Coupon Codes Killed My Memorial Day Shopping Experience

10 Jun 2011
I absolutely dislike shopping in retail stores & malls; they are crowded, it’s hard to locate what you’re looking for, you’re never sure if you’re getting [...]
Read more How Coupon Codes Killed My Memorial Day Shopping Experience

Great Landing Pages Utilize These Five Tactics

18 Mar 2011
Great landing pages are artfully crafted to deliver results.  All too often simple mistakes lead to wasted opportunities and money.  I hope the tactics listed below [...]
Read more Great Landing Pages Utilize These Five Tactics

Rockin Content Equals More Conversions

9 Mar 2011
Latest blog post on our partner site, The Marketing Technology Blog –> Content, Conversions & Rock Operas The Who transformed Rock & Roll with Tommy [...]
Read more Rockin Content Equals More Conversions

Snow Day Online Optimization

1 Feb 2011
Sitting on my comfortable couch in my warm living room, looking out over our quiet ice-coated neighborhood, it’s easy to assume that everyone else in town is [...]
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Checkout Optimization: Is Your Website Suffering from the Effects of Online Buying Remorse?

5 Jan 2011
In the days of brick and mortar stores customers would purchase something, get home, and doubt the need to have purchased the item.  This became such a frequent [...]
Read more Checkout Optimization: Is Your Website Suffering from the Effects of Online Buying Remorse?

Al Ries is Wrong, Part 2

25 Jul 2007
In my last post – on a dare to evaluate an Al Ries video – I launched into a rather lengthy rant about why the internet would lead to the eventual obsolescence of [...]
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