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EverEffect EverEffect
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    • Digital Marketing
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    • Measure Success
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  • Why EE
  • About
  • Blog
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Pay Per Click

 
HomeBlogArchive by Category "Pay Per Click" (Page 2)
  • Pay Per Click

Design A Digital Advertising Strategy to Increase ROI

9 Aug 2016
One Minute Online. Do you know what happens in those 60 seconds? لعبة البوكر اون لاين Here are a few estimates: 2,300 Amazon Transactions – resulting in over [...]
Read more Design A Digital Advertising Strategy to Increase ROI
  • Pay Per Click
  • SEM

3 Steps for Improved PPC Performance

28 Jun 2016
Extraordinary PPC Account Management is as Easy as 1-2-3 I began working with EverEffect in March, 2015; first as an Intern, then as a Part-time Employee and now [...]
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  • Conversion Rate Optimization
  • Pay Per Click

PPC Strategy – Using Location Exclusions & Negative Keywords

17 May 2016
Stop wasting my clients’ money. You’re probably asking yourself how you’re wasting my clients’ money. After all, it’s not your responsibility to make sure that [...]
Read more PPC Strategy – Using Location Exclusions & Negative Keywords

Google Display Network: Improved or More Confusing Than Ever?

17 Oct 2012
In recent months, Google has continuously released new features which can be utilized to optimize our Display Campaigns. In the past, the Display Network has proven [...]
Read more Google Display Network: Improved or More Confusing Than Ever?

Increasing PPC Traffic Should Not Be A Goal (Alone)

28 Feb 2012
You can see the headlines everywhere, screaming across the internet: “How To Get More Hits! Increase Traffic Instantly! Guaranteed Visitor Increase!” [...]
Read more Increasing PPC Traffic Should Not Be A Goal (Alone)

Journey to PPC Conversion Optimization

27 Aug 2011
Much like Brendan Fraser in Journey to the Center of the Earth (btw thumbs down), you may find yourself struggling to survive in this seemingly strange world of [...]
Read more Journey to PPC Conversion Optimization

PPC Disaster Preparedness

23 Jun 2011
There’s been a lot of talk lately about The End Of The World. Just check out a few Google search results on the topic. I blame Harold Camping, and his May 2011 [...]
Read more PPC Disaster Preparedness

Information Harvesting Policy Change: Think You're Immune? Think Again

9 Jun 2011
I hadn’t intended to post about AdWords Policy again today. Nope, my full intention was to move along to a different topic entirely. This was before I’d done my due [...]
Read more Information Harvesting Policy Change: Think You're Immune? Think Again

AdWords Landing Page Quality Issues: Tips For The Newbies

2 Jun 2011
With all of the AdWords policy talk lately—see recent entries on policy troubleshooting, issue prevention, trademark policy, and online pharmacy policy—it wouldn’t [...]
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Tips For Boosting Your Quality Scores

31 May 2011
It can be difficult to rank on the Keywords you want to bid on, especially if competition is high.  It becomes very important to the success of your Keywords and [...]
Read more Tips For Boosting Your Quality Scores
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