By now, everyone on the planet is aware that a substantial price drop has rubbed some of the shine off of Apple’s iPhone. In my July 25 post, I wrote that if the [...]
Now – more than ever – it’s time that interactive marketing firms band together to promote the entire industry. Our biggest challenge is not each other, but growing [...]
Al Ries and Jack Trout once wrote that “Marketing is not a battle of products; it’s a battle of perceptions.” A client or prospect’s perception is your reality. [...]
