This is the part where most pay per click account management services will tell you...
Not us. Not now.
What do you really care about: how many billions everybody else is spending, or how much you’re making?
There is some skill involved, and experience helps, but there is nothing mysterious or voodoo-like when it comes to successful pay per click account management. It’s really quite simple. You have a product or service to sell. Okay. Whether you earn a Princely sum, or wind up a Pauper, depends entirely on a few basic things:
Pay per click account management is hard work, and time-consuming; it is not mysterious or complex. Find out the differences between a Prince and a Pauper when it comes to PPC Account Management.
PPC Keyword Research
Attracting the right traffic really begins with discouraging the wrong traffic. The Prince do this by understanding and leveraging intent and relevance.
PPC Ad Management
Here is one of the big mistakes we see with PPC Ads: The Pauper thinks his ads need to be clever; The Prince knows his ads just need to work.
PPC Bid Management
The Pauper will tell us how much he has to spend. The Prince will tell us how much he has to make!
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